In this episode, Elias Rubel is joined by Arjun Sethi, co-founder at Tribe. Tribe Capital is a venture capital firm launched by a trio of former Social Capital. Some of their previous select investments include Digital Currency Group, Intercom, Slack, Relativity, Carta, Cover, Invenia, Front, Cloud Kitchens and many more. He is an entrepreneur who learns and adapts quickly. In this episode he shares lessons learned along the way.
[04:39] Arjun’s background
[07:16] How grew up here in the Valley and a lot of my family was coming from all over the world
[10:13] How to judge whether it is math question vs communications question
[12:04] The journey into the SaaS business
[16:34] The process of seizing fabulous opportunity right now
[16:35] You only need to have a hundred customers and then you can scale something
[19:22] The challenge of scaling your first company
[27:04] Starting a company is hard. Finding the customers to pay you as hard
[30:18] His thoughts on the evolution of tech
Marc Andreessen
[00:25] Why you need to be familiar with Product Led Growth
[03:00] How Brian organizes funnels at InVision
[05:20] The importance of harmonizing messaging in improving the user experience
[06:00] How to create a culture of revenue
[12:50] Brian’s thoughts on unification of sales and marketing
[17:50] How to influence existing customers
[19:14] Brian’s inspirations
