Matter Made works with technology companies to drive marketing efficiency and sustainable growth across

Demand Generation, Paid Media & RevOps 

Paid Media

Our Paid Media team delivers world-class strategy and execution of digital media programs across all major channels. Whether you are currently only running Paid Search or have a robust omni-channel program, we can help.  
  • Review of Goals & KPI’s
  • Historical Performance Benchmarking
  • Paid & Organic Media Audit
  • Competitor Paid Media & Brand Positioning Analysis
  • Market & Industry Research
  • Creative Message
  • Buyer Journey Mapping
  • Media Planning
  • A/B Testing Framework
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Demand Generation

With a team of veteran marketers and specialized subject matter experts, we embed seamlessly within your own team to elevate your marketing programs - identifying the best strategies and tactics, implementing testing frameworks for continuous improvement, and partnering with sales to ensure sourced deals are actually turning into revenue.
  • Account Based Marketing (ABM)
  • Campaign Strategy
  • Campaign Execution
  • Paid Channel Testing
  • Paid Media Optimization
  • Demand Generation
  • Product Led Growth
  • Messaging and PMM
  • Audits & Recommendations
  • Revenue Reporting & Attribution
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Our RevOps team sets up systems for scale to enable your go-to-market teams to generate more revenue and create not just customers, but champions.

Strategic Services

  • Audits & Recommendations
  • Revenue Reporting & Attribution
  • Sales Enablement & Support
  • Data Operations & Orchestration
  • Strategy & Guidance
  • Architecture Foundation & Optimization
  • CRM Consulting & Administration
  • Tool Evaluation & Integrations
  • Workflow Creation & Automation
  • Documentation & Resources
  • Quality Assurance & Testing
  • Email & LP Template Development


  • Marketo
  • HubSpot
  • Chili Piper
  • Other tools as needed


  • Any MAP migration involving HubSpot or Marketo
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Loom & Matter Made

  • 69% Mom Sign-up
  • 23% Acquisition Costs

HotelEngine & Matter Made

  • 5x efficiency increase
  • Dropping the CPA in half

G2 & Matter Made

  • Sales Velocity

Ready to drive efficient demand?

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