[01:10] How Backblaze accomplishes 90% inbound
[06:00] The unconventional ways Ahin drove growth at Backblaze
[09:23] The challenges of content marketing
[12:27] Campaigns that did not pan out and what Ahin learned from them
[16:23] The importance of having a unique view of value to share
[19:20] How learning the mechanics of collaborative databases benefited Ahin’s career
[20:35] Why Ahin thinks professional wrestling is America’s most important art form and purest form of storytelling we have
[01:22] The importance of manufacturing your own luck
[07:25] How leaders can ramp and grow teams
[12:25] The state of LATAM for Hubspot today
[14:50] How companies can expand into emerging markets and what mistakes to avoid
[24:05] Paul’s inspirations
