The Demand Efficiency Podcast

Podcast

Audio

Demand Generation

Growth

Andrew Hahn breaks down some of the most common misconceptions in scaling high-performing sales orgs

In this conversation with Andrew Hahn, Advisor at Savor Lining, he talks about growth, marketing, and sales. Hear about Andrew’s thoughts on the marriage of sales and marketing, his sales methodology, the most common cracks in sales, and failures that lead to growth.

Episode Outline

[01:03] Introducing Andrew

[03:50] MQL’s are bullsh*t

[05:40] Andrew’s sales methodology

[08:10] Cracks in sales

[11:19] “People don’t buy from people they like”

[14:54] A failure that led to a moment of great growth

[17:53] How does Andrew keep his energy levels high?

[19:43] Andrew’s mentors

Andrew’s Mentors

His dad

His wife

LeBron James

Kobe Bryant

Connect with Andrew

LinkedIn

Website

Connect with Matter Made 

Website

LinkedIn (Matter Made)

LinkedIn (Elias Rubel, CEO, Matter Made)

Episode Outline

[00:45] Geoff’s background

[02:30] How Geoff grew SEO from zero to $300 million at Overstock.com

[04:18] The series of pivots that led to the idea for Huckabuy

[06:38] How to know when you have product/market fit and are ready to expand

[07:55] Mistakes Geoff made in his career that ultimately led to valuable lessons

[11:15] When and how Geoff shifted his focus with Huckabuy to achieve product/market fit

[13:00] What Geoff is prioritizing to scale his business

[15:00] How Geoff relaxes and gets out of his own head

[16:43] Geoff’s inspirations


Geoff’s Inspirations

Patrick Byrne

Warren Buffett


Connect with Geoff

LinkedIn

Website

Twitter

Ready to drive efficient demand?

LET’S TALK
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