In this episode, Elias Rubel is joined by Angela Jackson from Portland Seed Fund. Portland Seed Fund invests in the most talented entrepreneurs in the region, those capable of building high-growth, capital-efficient companies in a variety of sectors. They operate a non-resident business accelerator program designed to connect entrepreneurs with Oregon’s growing startup ecosystem, from mentors and advisers to capital, customers and employees. They are committed to supporting their portfolio companies and helping them reach their potential.
[04:39] Angela’s background
[07:16] How does sales and marketing operationalize their work
[10:13] The ability to be more creative and more agile with more of your execution moving forward.
[11:18] Early risk taking that you can model
[12:04] Technical founders who are creating product to solve kind of niche-y problems
[14:34] To be a good investor, you have to be willing to be wrong
[16:35] How to embrace a more diverse set of perspectives at the decision-making table
[17:04] Will she invest in purely technical co-founders?
[19:22] Use empirical evidence to decide what, what the best option is moving forward
Lucille Ball
Carol Burnett
her parents
[02:00] Kerry’s background
[04:20] How Kerry has overcome challenges and made her company stand out
[08:05] How Kerry pivoted during the COVID-19 pandemic
[12:20] Kerry’s approach to changes in buyer behavior and identifying profitable markets
[15:10] The importance of having a marketing tech stack and what Kerry has in her marketing tech stack
[19:35] Why Kerry thinks the BDR should report to marketing instead of sales
[22:30] How Kerry unwinds
