Episode Outline
[01:04] Seema’s story
[07:30] Developer marketing
[13:18] Seema’s tool box of strategies
[16:18] Unpacking DE&I
[20:29] Seema’s advice
[22:17] How does Seema find her balance?
Connect with Seema
[01:12] Introducing Carolina
[03:10] The most common mistakes Carolina sees companies making across the portfolio and advice she gives her clients
[06:16] The process for European companies that wish to expand into the United States
[07:40] How Carolina prioritizes hiring and hiring patterns in the United States versus Europe
[10:00] Lessons from companies Carolina has seen succeed
[12:00] How European companies can expand into the US for the first time
[13:35] Playbooks that Carolina has seen to be effective over the portfolio
[15:44] The importance and benefits of maximizing peer-to-peer learning and networking
[18:11] How COVID-19 has changed engagement between Carolina and the founders and CEOs she serves
[20:05] What gets Carolina excited about the future