The Demand Efficiency Podcast

Podcast

Audio

Demand Generation

Growth

Naman Khan, CMO of Zeplin, on his approach to building and scaling marketing orgs from the ground up

Episode Outline

[01:36] Naman’s background

[04:53] Interesting use cases of Zeplin

[07:11] Communicating Zeplin’s value

[10:57] Building early revenue teams

[15:54] Some unexpected challenges

[18:16] Naman’s influential people

[23:48] What does Naman do for fun?


Naman’s Inspirations

Yamini Rangan

Sara Varni


Connect with Naman

LinkedIn

Twitter

Website

The Demand Efficiency Podcast

Podcast

Audio

Demand Generation

Growth

Podcast outline

[01:09] Alex’s background

[02:42] What Alex does in his role as VP of Growth at Puppet

[03:57] Lessons Alex has learned through his former positions that have influenced what he does at Puppet today

[06:03] Focus on product market fit before instrumenting telemetry and funnels

[07:00] How to know when you’ve over indexed and need to course correct

[08:23] Time with customers is important in the early stages

[13:22] Pros and cons to being somewhere small and being somewhere larger

[16:44] Why it’s important to know what you want and why

[19:00] How Alex unwinds


Alex’s Inspirations

Dave Hesch

Yvonne Wassenaar


Connect with Alex

LinkedIn

Twitter

Ready to drive efficient demand?

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