The Demand Efficiency Podcast

Podcast

Audio

Demand Generation

Growth

Olivier L'Abbe, former SVP of Sales at G2 on his sales leadership playbook

In this episode, Olivier L’Abbe of Metadata.io joins us to share his insights. Olivier draws on his experience as the former SVP of Sales at G2 Crowd, Fliptop, Glassdoor and his time in the banking industry. He shares lessons learned on sales, tips to get prospects and customers to engage with you, how to manage oneself effectively, and creating predictability in your business. Olivier's inspirations include Jacco van der Kooji from Winning By Design and Doug Campbell from Fliptop.

Outline of this Episode

[01:39] Early lessons from Olivier L'Abbe’s journey in his career

[04:46] Evaluating the core skills to learn in a job

[07:10] How Olivier is adjusting to working from home

[10:04] On making the transition from the banking industry

[15:34] Tips to get prospects or customers to engage with you

[17:35] How to manage oneself effectively in personal space and work

[21:22] Creating predictability in your business


Olivier's Inspirations

  • Doug Campbell from Fliptop


Connect with Olivier

LinkedIn

Twitter

The Demand Efficiency Podcast

Podcast

Audio

Demand Generation

Growth

In this episode, Elias Rubel is joined by Logan Allin. Logan is the Managing General Partner and Founder of Fin VC where he is responsible for management of the firm, sourcing/consummating investments, maintaining board responsibilities, and adding operating value with portfolio companies. Fin VC specializes on Global FinTech, with specific marcro theses and a focus on B2B Enterprise SaaS. Current firm investments: Figure, SoFi, Avinew, Coinsuper, Aiera, Nestio, CRE Simple, Netomi, Onfido, Tradeshift, DailyPay, and Numbrs.

Episode Outline:

[04:39] Logan’s background

[07:16] What it takes to be able to capture value in the bull cycle

[10:13] What Logan looks for in early-stage SaaS companies

[11:18] LTV to CAC

[12:04] Why companies are failing to occupy the white space out there

[14:34] Habits to be great at sales and marketing that can never go wrong

[16:35] How to embrace a more diverse set of perspectives at the decision-making table

[17:04] How to provide business development support and connecting them into customers and distribution channel  

[19:22] Use empirical evidence to decide what, what the best option is moving forward

[23:17] Regulatory frameworks and moving companies on the consumer side, cross border

[26:28] The skills to know what the buying process is on their end



Logan's Inspirations:

Carol Dweck

Marc Benioff

Larry Ellison


Connect with Logan:

LinkedIn

Twitter

Ready to drive efficient demand?

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