The Demand Efficiency Podcast

Podcast

Audio

Demand Generation

Growth

Paramita Bhattacharya, CMO of Blurb, shares on leadership and lessons learned along the way

Episode Outline

[00:29] One of the Top 50 Women Leaders in SaaS

[02:27] Shifting to a smaller organization

[07:28] Building her team

[09:11] How does her background in B2B, B2C, and eCommerce affect her work?

[11:42] Paramita’s advice to her younger self

[13:59] How does Paramita stay sane?


Connect with Paramita

LinkedIn

Website

The Demand Efficiency Podcast

Podcast

Audio

Demand Generation

Growth

Episode Outline

[01:21] Rich’s background

[03:35] Lessons and strategies

[05:34] Approaching conversations and measuring success

[08:54] Grain

[11:44] Testing and hiring

[12:46] Interesting and new things that Rich wants to tinker with

[16:53] Know your fundamentals

[21:21] Rich’s influential people


Rich’s Inspirations

Jeff Wiss

Zack Urlocker

Rich’s brothers


Connect with Rich

LinkedIn

Website

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