The Demand Efficiency Podcast

Podcast

Audio

Demand Generation

Growth

Sean Sheppard of GrowthX on the importance of “Stage Fit” in SaaS growth

Episode Outline

[04:39] Sean’s background

[07:16] Operational issues and then the other one had to do with just the fundamental shift

[10:13] Reason these companies were failing, had more to do with people and the behaviors of the people

[11:18] Realize that affiliation with a company who's been successful in that industry

[12:04] Hiring and supporting and developing and growing other humans

[14:34] If you think about things from a red, yellow, green perspective, you put people in a stoplight bucket

[16:35] Best fit based on their characteristics and attributes because the majority of the Academy students are adult learners. The true character of a person is not how you act in this life, but how you react.

[17:04] If you don't like something, you already know it. It's probably not going to continue to enjoy it.

[19:22] There's social responsibility, corporate responsibility, environmental responsibility, and personal responsibility.

[20:19] Starting over with the concept of what problems do my customers have right now that can really solve, and growth mindset is going to be more important.


Sean's Inspirations:

His father

His wife

Will Bunker


Connect with Sean:

LinkedIn

Twitter

The Demand Efficiency Podcast

Podcast

Audio

Demand Generation

Growth

Episode Outline

[04:39] Nate’s background

[07:16] How does one focus on team building, service delivery, customer experience?

[10:13] The ability to build a revenue engine that works with the product engine.

[11:18] Understanding marketing and sales channels as your platforms

[12:04] What to look for inside of an eCommerce transaction funnel or inside of a marketplace

[14:34] What could also serve as instrumentation panel for success

[16:35] How to ensure strategic direction is implemented

[17:04] The art of balancing competing priorities

[19:22] Use empirical evidence to decide stages of your opportunity funnel.

[20:19] Moving from discovery of that into something predictable, repeatable, and scalable.

[23:19] Begin the experiment for the best customer experience


Nate's inspirations

Brian Balfour

Barret Foster

Damon Schechter


Connect with Nate

LinkedIn

Twitter

Ready to drive efficient demand?

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