The Demand Efficiency Podcast

Podcast

Audio

Demand Generation

Growth

Thiago Sa Freire, CRO at Chorus.ai, shares lessons learned throughout his career and thoughts on customer centricity.

Episode Outline

[12:30] Lessons Thiago learned from door-to-door sales

[15:10] How Thiago developed his growth mindset

[18:30] The most influential people in Thiago’s career and what he learned from them

[23:50] What Thiago is most excited about at Chorus

[26:15] Thiago’s biggest challenge this year and where his focus is now

[30:35] Thiago’s prediction for the future of sales

[32:20] What Thiago does to blow off steam


Thiago’s Inspirations

Scott Olrich

Dave Simon

Paul Hamilton

Steve Hallowell

Dan Springers


Connect with Thiago

LinkedIn

Chorus.ai

Twitter

The Demand Efficiency Podcast

Podcast

Audio

Demand Generation

Growth

Episode Outline

[00:10] Olin’s background

[01:14] How Olin knew when it was time to evolve between business models

[05:27] Two important things you need to know to get a good customer profile

[07:45] What Olin wishes he understood about starting a venture-backed company before starting LeadCrunch

[10:46] Why Olin chose not to run a subscription model

[18:19] How Olin unwinds


Olin’s Inspirations

Tom Peterson

Grady Burnett

Marv Langston


Connect with Olin

LinkedIn

Twitter

Website

Ready to drive efficient demand?

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