The Demand Efficiency Podcast

Podcast

Audio

Demand Generation

Growth

Unpacking the Psychology of Success with Mike Lindstrom

Podcast Outline

[01:38] Mike’s background

[04:55] The secret sauce that many leaders of Fortune 500 companies don’t know about

[06:20] The one percenter mentality that takes companies to the next level

[08:00] The qualities and mindset of successful leaders

[09:27] Successful leaders understand the 3 elements: Mindset, language, and patterns

[10:35] Marketing leaders vs sales leaders

[11:00] What the most effective leaders across all niches have in common

[11:45] The relationship between mindset and strategy

[15:27] What you have to determine before you can talk strategy

[16:30] The two most important elements leaders should have


Mike’s Inspirations

Tony Robbins

Dan Lier

Chip Merlin


Connect with Mike

Linkedin

Twitter

MikeLindstrom.com

The Demand Efficiency Podcast

Podcast

Audio

Demand Generation

Growth

In this episode, Elias Rubel interviews Scott Leese of Scott Leese Consulting, LLC. A company founded with a focus on companies scaling from $0 - $25m ARR. Scott work with both domestic and international companies on sales strategy, process, people, pitch, and more. Listen to this episode to learn more on building and scaling a sales team.

Episode Outline

[04:39] Having the mindset of hustling and outworking everybody

[06:16] The purpose of writing his new book

[10:10] How investing in sales operations help scale the company

[12:04] Thoughts on recruiting and training people

[14:34] The bias and mistakes founders usually make

[16:35] How to communicate to your prospects in a way that is relevant to their needs

[19:22] The regret of not having a sales mentor or business mentor


Scott's Inspirations

Mike Lindstrom

Richard Harris

John Barrows

Kevin Dorsey


Connect with Scott

scottleeseconsulting.com

LinkedIn

Twitter

podcast

Surf and Sales

Scott Leese blog

Ready to drive efficient demand?

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