The Demand Efficiency Podcast

Podcast

Audio

Demand Generation

Growth

After years in the making, former HubSpot CRO, Mark Roberge unveils his new paradigm for product-market fit and the ebook to get you there

In this episode, Elias Rubel is joined by Mark Roberge of Hubspot who shares his experience at HubSpot, steps he used to achieve product-market fit, lead indicators of retention, and lessons from managing and onboarding people.

Episode OutlineEpisode Outline

[02:39] Mark’s experience in the HubSpot team

[07:16] Steps he used to achieve product-market fit

[11:13] Lead indicator of retention

[12:04] Steps in identifying leader and getting the economics right

[14:34] The process of getting prospects through the funnel

[16:35] Lessons from managing and onboarding people

[19:22] The importance of getting data through customer cohorts

Mark’s Inspirations:

John McMahon

David Skok

Brian Halligan


Connect with Mark

LinkedIn

Twitter

The Demand Efficiency Podcast

Podcast

Audio

Demand Generation

Growth

Neha shares her personal journey from building and leading Built.io to a successful acquisition by Software AG, to recently becoming the face of Times Square when she was featured for National Women's Day as a top female executive, to her current role as the CEO and founder of Contentstack.

Episode Outline

[01:39] How Neha’s face was on the Times Square

[04:46] Many talent people in community colleges

[07:10] How Neha embark on the path of leadership

[10:04] The most important part of selling

[15:34] On helping companies to grow

[17:35] Setting up the best practices and tools

[21:22] How to create inbound interest by word of mouth

[24:12] What sailing taught her about startups

[26:58] Thoughts on a bootstrapped company for the first 10 years

[29:01] On being a proponent of females in tech

Neha’s Inspirations:

Linnea Roberts from GingerBread Capital

Cindy Padnos from Illuminate Ventures


Contact Neha


http://www.nehasampat.com/

LinkedIn

Twitter

Ready to drive efficient demand?

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