The Demand Efficiency Podcast

Podcast

Audio

Demand Generation

Growth

Bootstrapping to $20M ARR and beyond w/ Vivek Bhaskaran

Episode Outline

[00:44] How and why Vivek founded QuestionPro with no venture capital

[03:59] Vivek’s decision making factors when it comes to his company

[07:40] How Vivek succeeded in secondary markets and made the decision to pursue them

[10:05] How to identify when an investment is paying off

[13:00] How Vivek approached his business endeavors and the decisions that led to where he is now

[15:55] What drives and keeps Vivek excited growing his business

[18:39] What gives Vivek energy outside of work


Connect with Vivek

LinkedIn

Website

Blog

Twitter

‍

The Demand Efficiency Podcast

Podcast

Audio

Demand Generation

Growth

In this conversation with Rashmi Gopinath, General Partner at B Capital Group, she talks about enterprise software trends and industry benchmarks. Hear about some of the metrics that are dipping, the companies that are transitioning from traditional sales to a sales-assist motion, and how Rashmi keeps herself engaged in the industry.


Episode Outline

[00:36] B Capital Group

[03:01] Surprises in the last 12 months

[06:09] New low metrics

[11:12] Traditional enterprises trying to be a PLG

[13:02] Transitioning from traditional sales to sales-assist

[16:48] What keeps Rashmi energized, interested, and engaged?


Connect with Rashmi

LinkedIn

Twitter

Website


Connect with Matter Made 

Website

LinkedIn (Matter Made)

LinkedIn (Elias Rubel, CEO, Matter Made)

‍

Ready to drive efficient demand?

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