Episode Outline
[00:24] Catalyst for formalizing RevOps
[02:41] Figuring out the need to prioritise RevOps
[04:16] What does RevOps seem to you? (Clear your misunderstanding about RevOps)
[05:28] A methodology to success!
[10:10] When things don't go according to the plan……
[12:54] The tension between sales and marketing
[13:52] Overanalysing v/s execution
[15:46] How to keep your head clear?
[17:15] The colleagues of success
Connect with Adam
Check out Chargebee
[00:25] Why you need to be familiar with Product Led Growth
[03:00] How Brian organizes funnels at InVision
[05:20] The importance of harmonizing messaging in improving the user experience
[06:00] How to create a culture of revenue
[12:50] Brian’s thoughts on unification of sales and marketing
[17:50] How to influence existing customers
[19:14] Brian’s inspirations
