Dropbox

 &

Matter Made

Why Dropbox hired Matter Made to drive top of funnel acquisition and conversion initiatives.

Results

Results

Through an ongoing engagement, Matter Made is leading multiple cross-functional initiatives within the business.

The Nitty Gritty

Matter Made was brought into Dropbox by their executive leadership team to evaluate current top of funnel performance, conversion points, and buyer journeys to identify new opportunities for incremental revenue. After an extensive cross-departmental review, the Matter Made team presented 9 actionable recommendations to find and action growth levers within Dropbox. Through an on-going engagement, Matter Made is leading multiple cross-functional initiatives within the business.

Before & After

Client Summary

Dropbox is a file hosting service operated by the American company Dropbox, Inc., headquartered in San Francisco, California, that offers cloud storage, file synchronization, personal cloud, and client software. Dropbox was founded in 2007 by MIT students Drew Houston and Arash Ferdowsi as a startup company, with initial funding from seed accelerator Y Combinator. Dropbox has been ranked as one of the most valuable startups in the US and the world, with a valuation of over US$10 billion, and it has been described as one of Y Combinator's most successful investments to date.

Client Investors Served

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