Tekmetric is the go-to shop management software for the automotive repair industry, helping auto repair shops streamline operations and drive success. But even the best brands hit roadblocks.
Despite strong brand recognition, Tekmetric found itself stuck in a frustrating cycle: paid media efficiency was lagging, lead quality wasn’t where it needed to be, and growth had plateaued.
They needed more than just tweaks; they needed a strategy that could push them past their limits, optimize performance, and open the door to new opportunities.
In Q3 2024, we partnered with Tekmetric to reimagine their digital marketing approach, focusing on sustainable growth and high-impact results. Our strategy was built around smart, data-driven decisions that would unlock new potential.
We launched a pre-approved, always-on campaign approach for Meta and Google to establish a steady, high-performing presence.
By introducing highly targeted top-of-funnel (TOF) campaigns, we improved audience segmentation, increased engagement, and significantly cut costs.
Growth means embracing new opportunities. We launched campaigns on Bing and YouTube, with TikTok and Reddit next in line to capitalize on fresh, untapped audiences.
Leveraging real-time performance insights, we continuously refreshed ad creatives to build relevance, engagement, and stronger conversions.
Structured A/B testing fine-tuned audience targeting, messaging, and creative performance to maximize every dollar spent.
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