InCountry

 &

Matter Made

How InCountry pioneered Data-Residency-as-a-Service led by serial founder, Peter Yared.

Results

Results

The Nitty Gritty

Matter Made kicked things off with a focus on building out their ideal customer lists, in tandem with a scoring and tiering exercise. From here the focus has been on driving compelling omni-channel campaigns supported by best in class content to educate frustrated IT Executives amidst the rapidly evolving regulatory landscape.

Before & After

Client Summary

Founded by serial entrepreneur Peter Yared (with over $500M in exits as a founder to companies like Oracle, Citrix, Sun, VMware), InCountry is a regulatory B2B technology company that provides data residency as a service, worldwide. With operations in over 50 countries, Peter brought in Matter Made to help set up and lead their marketing organization.

Client Investors Served

No items found.

Ready to nail your
go-to-market?